In Season 2 Episode 9; Andrea Beaulieu of Studio Linear and the creative mind behind Bags for Bangor and the Bangor Street Piano joins us to talk about these projects, and how Social Media intersects with them.
Follow Andrea at StudioLinear.com | Studio Linear
Find out more about Bags for Bangor and the Bangor Street Piano
Thanks for listening
For Social Dig Season 2 Episode 8 Jason and Pat turn towards running a successful event. Pat shares more about the National Business Aviation Association conference he attended recently held in Orlando. Pat is gracious enough to share about C&L Aviation’s successes at the event, and how he and his team was able to “Think differently to stand out” against competition.
Follow C&L Aviation on You Tube | Facebook | LinkedIn | Twitter or on their Website to see some of the cool stuff Pat has dreamed up for NBAA 2017!
We hope you had a great Thanksgiving… Jason and Pat are back with another episode of the Social Dig! Zeth Lundy, the City of Bangor, Maine Downtown Coordinator & Cultural Liaison and Co-Owner of Central Street Farmhouse and Maine Cloth Diaper Co. joins us for episode 7 of the Social Dig podcast to talk about the role social media can play in building a vibrant downtown community. Zeth talked about how the Downtown Bangor Partnership helps promote all downtown businesses, and also how small businesses can use social media to build a two way relationship with customers.
Follow the Downtown Bangor Partnership on the web or facebook
Follow Central Street Farmhouse and Maine Cloth Diaper Co on Facebook as well.
Thanks for listening!
On the Social Dig Season 2 Episode 6 we interview Yury Nabokov, Innovation and Digital Strategy Manager for Machias Savings Bank about Social Media and Video Marketing in regulated industries. Yury shares how MSB has been able to transform the traditional use of social media by a bank into something that benefits the bank and their customers. He also talks extensively about using video for social media and how that use will change the future of internet content.
Follow Machias Savings on Facebook, Twitter, and Instagram.
Want to ask Yury a question? Follow him on Twitter.
In Episode 5 of Season 2 of the Social Dig, Jason and Pat discuss responding to politically charged comments on your branded social media accounts. The discussion also branches out to responding to negative viral posts about your brand and how to handle them. Have a listen, and give us a review!
In Episode 4 of Season 2, Jason and Pat talk about the State of Social Media for 2016, and update some of the major tenets, tips, and tricks that Social Media managers need to make sure they are aware of.
In this episode we visit with Rich Brooks and Amber Small. Rich and Amber are teaming up for a new brand called Streamline Marketing Workshops
Small businesses are taking advantage of social video tools to reach current and potential customers. Kyle Poissonnier, founder of Catalyst For Change Wear (and “Just a Kid from Maine”) is doing a fabulous job embracing social video on multiple social networks, and he took a few minutes to speak with the Social Dig about how he utilizes video as part of social media strategy. You might remember Kyle from Season 1 of the Social Dig Episode 6 where he spoke about partnering with charitable organizations to raise money selling apparel.
It seems like Facebook changes every other week, which is because it really does. With reduced organic reach, the easiest way to reach your potential customers is to pay to play. Amanda O’Brien joins the social dig in the Season Two premiere episode to talk about how to use Facebook Advertising in some different ways to reach your current and potential customers.
Tony Ronzio, Director of News and soon to be Executive Editor of the Bangor Daily News stopped by the Social Dig Podcast to talk about the BDN Facebook page recently surpassing 100,000 likes, and we dove into the relationship of newspapers and social media sites. This was a real interesting conversation on the future of old media, and how they are able to embrace social media while still being conscious of driving revenue.
Abbie McGilvery founder of Portland Maine based From the Nest Social joins us as the first guest with a second appearance on the Social Dig Podcast. We have a spirited conversation about overcoming fear of posting (FOP) to utilize Social Media to build an authentic brand and voice for your organization.
On Social Dig #33, Pat interviews Jason about Governor’s Restaurant’s Lobster Roll Day, part of their annual birthday celebration. Jason explains how he’s been able to increase the amount of Lobster Rolls that the company sells on that day more than 20% each of the last few years, and how he uses social and traditional media to spread the word about the event.
Kate Hills from ERA Dawson Bradford in Bangor joins Pat and Jason for Episode 31 of the Social Dig to talk about Snapchat. Kate shares how she uses SnapChat to build her personal brand, and even how she closed a deal through snaps… A great conversation that might get you thinking about using this emerging media for YOUR brand.
Laura Michaud of the Maine Square and Canny Canary joined us to talk about using social media in a local start up business. We talk about Facebook, Snapchat, Instagram, Twitter, and yes Pocket Squares.
Paula Williams, President and VP Marketing from Aviation Business Consultants joins us for Social Dig 29. Paula runs an Aviation Master Class which attracted Pat while researching his new role at C&L Aviation. She also hosts an Aviation marketing podcast, and brings all kinds of actionable knowledge that can be useful to anyone in the marketing field. She also breaks a little news about the Aviation Master Class on this episode! So tune in and find out all about the world of Aviation marketing and social media.
In Episode 28, Pat and Jason talk about why they started the Social Dig Podcast, and how easy it is to record a podcast and distribute it.
Hi again, it’s time for another episode of the Social Dig Podcast! Today we interview Tracy O’Clair from TOC-Media. Tracy is a central Maine native who is becoming a “Digital Nomad,” currently splitting her time living in Maine and Florida. Tracy shares some great takes on the current state of social media for small businesses, and an interesting opinion coming out of Florida about Virtual Reality and its place in social media platforms.
In episode 26 of the Social Dig we talk to Corey Templeton about Instagram from a photographer’s perspective. We talked about channel takeovers (specifically his opportunity to take over the Downeast Magazine Instagram feed) the equipment that he uses, shooting in beautiful Portland Maine, and much more!
Lisa Sturgeon, the Communications and Resources manager from Geaghan Bros Brewing joins us for this special St Patrick’s Day episode of the Social Dig. Lisa talks about how Geaghans Bros approaches social media as a growing family owned brewer. She also shared some big plans for St Patrick’s Day - Live video streaming!
Eddie Flaherty, Senior Bootmobile Marketing Specialist from LLBean joined us to talk about how the company utilizes the Bootmobile in social media, especially Instagram. Eddie was kind enough to size up the entire Bootmobile program and offer some insight as to how it helps drive goodwill in LLBean’s retail markets around the United States. You might have guessed there are also a few “foot” puns during this episode.
In this huge episode of the Social Dig, Ryan Hanley joins us to talk about his new podcast The Hot Seat with Marcus Sheridan, along with his journey from Insurance salesman to author, blogger, podcast host, and speaker. This episode runs a little longer than our usual shows, but it’s worth it!
In Episode 22 1/2 We talk about some events and social content creation that Jason & Pat have been up to in the last week or so.
Here’s a recent post from the Governor’s Facebook page. I had been on vacation for a week, and had
posted a sponsored post that ran for half of that time. So I hadn’t posted anything on the page for 5
days. So I checked a couple things off on
this post 1) The post was relevant to the weather, 2) I used a picture, and 3)
I chose one of our top 3 products sold, so it appealed to a wide variety of
people.
